Wednesday, June 16, 2010

Cloudy With A Chance of Stupidity

While the Blackhawks regale the city of Chicago with it's "Where's Herb?" version of the Stanley Cup, new Cubs team owner is using all the attention to push through his agenda of socially awkward marketing ploys.

First, as the Hawks and Flyers went skate-to-skate for the Cup, up went the new Toyota sign behind left field without much fanfare. If you've paid any attention to the Cubs this year, you know the issue of adding a glowing UFO beyond left field has been the bane of Rickett's existence in his genesis year with the Cubs.

Sure, he could have left well enough alone with the Toyota banner, but this is a man on a mission. A mission to turn Wrigleyville into his own version of "Cloudy With a Chance of Meatballs," starting today with the unveiling of the Wrigley Noodle, a huge piece of Kraft Macaroni-and-Cheese (or Cheese-and-Macaroni as it were). In my day, the unveiling of a Wrigley Noodle typically meant relieve a few inning's worth of Old Style or screams followed by a quick arrest. But in this case Ricketts has outdone himself and is demonstrating through subtraction just how much John McDonough meant to the Cubs and its marketing.

Ricketts? You suck this time, my man. Hm? Hm? Alright!

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