Why is this man frowning? Because the new owners of Wendy's are dumbasses!A couple of days ago, new CEO Roland Smith said that they were going to shake things up by changing the Wendy's menu.
His big, earth-shattering plans? Change the hamburger buns, fries and bacon. Yes, I think those improvements will help Wendy's take over McDonald's as the #1 fast food chain.
Apparently, Roland hasn't eaten at Wendy's before -- their fries and buns are actually two of their better food items.
If he wants to improve Wendy's he has to look no further than the meat. Back in the mid-80s, when Clara Peller's senility made us smile every time she yelled, "Where's the Beef?" Wendy's actually had good meat. They always promoted how juicy their burgers were -- that is, they were really greasy. To me, grease=taste.
In the late 1980s, when I was working at Wendy's, they changed their meat to appease the new health fad. Rather than cooking thick and juicy burgers, I had to use my spatula to smush as much grease out of the burgers as possible. So, instead of getting a good burger, customers started getting pieces of meat that were less than half an inch thick, and about two feet wide.
Not much has changed with their meat since than, and if my wife didn't like their food, I probably wouldn't go there.
If they want to start winning customers back, I think Wendy's has to take a page out of the book of George Costanza -- and do the opposite. Instead of making everything healthy, bring back the thick and juicy triple hamburgers, transfats, and Super Biggie Frosties. Now, that's good eatin'!
RoadRage
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